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StorageVault rebrands its stores in British Columbia to Sentinel Storage

VANCOUVER, British Columbia, May 17, 2021 (GLOBE NEWSWIRE) — StorageVault Canada Inc. (“StorageVault”) ‎(SVI-TSX-V) ‎is pleased to announce the rebranding of all of its stores in British Columbia to the Sentinel Storage brand from Storage for Your Life.

Sentinel Storage has been a trusted brand for more than 40 years in British Columbia and Alberta and is considered the premier self-storage brand in Western Canada. With the rebrand, there will now be 59 stores under Sentinel Storage brand.

The rebranding will streamline communications, marketing initiatives and strengthens Sentinel Storage as the dominant brand offering innovative storage solutions and unparalleled client service in Western Canada.

The launch of the new brand began on May 10th, 2021 and includes over 15 properties throughout the Lower Mainland, Fraser Valley, Vancouver Island, and Interior BC. The rebranding is scheduled to be completed by June 2021.

“The rebrand is not just cosmetic, it is part of our continual process to improve our brand awareness and customer experience in Western Canada,” said Jennifer Johnson, Director of Operations, Western Canada.

About StorageVault Canada Inc.

StorageVault now owns and operates 216 storage locations in the provinces of British Columbia, Alberta, Saskatchewan, Manitoba, Ontario, Quebec, and Nova Scotia. StorageVault owns 176 of these locations plus over 4,400 portable storage units representing over 9.6 million rentable square feet on over 570 acres of land. StorageVault also provides professional records management services, ‎such as document and media storage, imaging and shredding services. (sentinelstorage.ca / facebook.com/sentinelstoragecanada/). 

MEDIA CONTACT:

Jennifer Johnson
StorageVault Canada Inc. 
T: 1-877-622-0205 E: ir@storagevaultcanada.com

Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

Forward-Looking Information: This news release contains “forward-looking information” within the meaning ‎of applicable Canadian securities legislation. All statements, other than statements of historical fact, included ‎herein are forward-looking information. In particular, this news release contains forward-looking information ‎in relation to: the anticipated effects of the rebranding to Sentinel Storage and the anticipated completion date of the rebranding. This forward-looking ‎information reflects StorageVault’s current beliefs and is based on information currently available to ‎StorageVault and on assumptions StorageVault believes are reasonable. These assumptions include, but are not ‎limited to: market acceptance of the rebranding and the logistics of the rebranding being completed as anticipated. Forward-‎looking information is subject to known and unknown risks, uncertainties and other factors that may cause the ‎actual results, level of activity, performance or achievements of StorageVault to be materially different from ‎those expressed or implied by such forward-looking information. Such risks and other factors may include, ‎but are not limited to: general business, economic, competitive, political and social uncertainties; market and customer acceptance of the rebranding; general ‎capital market conditions and market prices for securities; delay or failure to receive third party or regulatory ‎approvals; the actual results of StorageVault’s future operations; competition; changes in legislation, including ‎environmental legislation, affecting StorageVault; the timing and availability of external financing on ‎acceptable terms; lack of qualified, skilled labour or loss ‎of key individuals; risks related to the COVID-19 pandemic including various recommendations, orders and ‎measures of governmental authorities to try to limit the pandemic, including travel restrictions, border ‎closures, non-essential business closures, service disruptions, quarantines, self-isolations, shelters-in-place and ‎social distancing, disruptions to markets, economic activity, financing, supply chains and sales channels, and a ‎deterioration of general economic conditions including a possible national or global recession; and the impact ‎that the COVID-19 pandemic may have on StorageVault which may include: a short-term delay in ‎payments from customers, an increase in accounts receivable and an increase of losses on accounts ‎receivable; decreased demand for the services that StorageVault offers; and a deterioration of ‎financial markets that could limit StorageVault’s ability to obtain external financing. A description of ‎additional risk factors that may cause actual results to differ materially from forward-looking information can ‎be found in StorageVault’s disclosure documents on the SEDAR website at www.sedar.com. Although ‎StorageVault has attempted to identify important factors that could cause actual results to differ materially ‎from those contained in forward-looking information, there may be other factors that cause results not to be as ‎anticipated, estimated or intended. Readers are cautioned that the foregoing list of factors is not exhaustive. ‎Readers are further cautioned not to place undue reliance on forward-looking information as there can be no ‎assurance that the plans, intentions or expectations upon which they are placed will occur. Forward-looking ‎information contained in this news release is expressly qualified by this cautionary statement. The forward-‎looking information contained in this news release represents the expectations of StorageVault as of the date ‎of this news release and, accordingly, is subject to change after such date. However, StorageVault expressly ‎disclaims any intention or obligation to update or revise any forward-looking information, whether as a result ‎of new information, future events or otherwise, except as expressly required by applicable securities law.‎

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