Skip to main content

Schaedler Yesco Distribution Launches Bridgeline’s HawkSearch Implementation

Written by Customer Service on . Posted in Public Companies.

WOBURN, Mass., April 09, 2024 (GLOBE NEWSWIRE) — Bridgeline Digital, Inc. (NASDAQ: BLIN), a provider of marketing software, today announced Schaedler Yesco Distribution, an electrical distributor with over 29 locations representing over 1,000 brands including Siemens, Philips, Rockwell Automation, and 3M, has implemented Bridgeline’s HawkSearch on its Optimizely powered eCommerce site using the Xngage Connector for HawkSearch.

HawkSearch will enhance Schaedler Yesco’s eCommerce strategy by offering precise search tailored to electrical industry professionals. This includes advanced part number search functionality for both full and partial numbers, unit of measurement conversion, and merchandising tools to run product-specific campaigns.

With HawkSearch, a customer can input a general description like “smoke detector”, or a specific model, “BRK CO5120BN.” The system swiftly suggests relevant matches, such as “BRK CO5120BN CARBON MONOXIDE ALARM W/BATTERY,” demonstrating its efficiency in handling both partial details and functional descriptions.

The HawkSearch implementation by Schaedler Yesco is a testament to Bridgeline’s expanding footprint in the electrical distribution sector, alongside other prominent distributors such as Kirby Risk and State Electric Supply who also use HawkSearch to power their eCommerce site search. This movement emphasizes Bridgeline’s leadership in offering AI-powered search technology specifically for the electrical industry’s distinct needs.

Ari Kahn, CEO of Bridgeline, said, “Our partnership with Schaedler Yesco demonstrates our ongoing commitment to the electrical distributor industry. HawkSearch’s AI-powered search functionalities are crucial for meeting the complex demands of Schaedler Yesco’s customers, ensuring a seamless and efficient online shopping experience.”

About Schaedler Yesco Distribution

Schaedler Yesco Distribution, established in 1924, is a 4th generation family- and employee-owned provider of complete connected solutions for the electrical industry. With 29 locations throughout Pennsylvania, Ohio, and New York, the company offers services and products for lighting, data networking, automation, and industrial needs. To learn more about Schaedler Yesco Distribution, visit www.sydist.com

About Bridgeline Digital

Bridgeline helps companies grow online revenue by increasing traffic, conversion rates, and average order value. To learn more, please visit www.bridgeline.com.‍

Contact:
Danielle Colvin
SVP of Marketing
Bridgeline Digital
press@bridgeline.com

Disclaimer & Cookie Notice

Welcome to GOLDEA services for Professionals

Before you continue, please confirm the following:

Professional advisers only

I am a professional adviser and would like to visit the GOLDEA CAPITAL for Professionals website.

Important Notice for Investors:

The services and products offered by Goldalea Capital Ltd. are intended exclusively for professional market participants as defined by applicable laws and regulations. This typically includes institutional investors, qualified investors, and high-net-worth individuals who have sufficient knowledge, experience, resources, and independence to assess the risks of trading on their own.

No Investment Advice:

The information, analyses, and market data provided are for general information purposes only and do not constitute individual investment advice. They should not be construed as a basis for investment decisions and do not take into account the specific investment objectives, financial situation, or individual needs of any recipient.

High Risks:

Trading in financial instruments is associated with significant risks and may result in the complete loss of the invested capital. Goldalea Capital Ltd. accepts no liability for losses incurred as a result of the use of the information provided or the execution of transactions.

Sole Responsibility:

The decision to invest or not to invest is solely the responsibility of the investor. Investors should obtain comprehensive information about the risks involved before making any investment decision and, if necessary, seek independent advice.

No Guarantees:

Goldalea Capital Ltd. makes no warranties or representations as to the accuracy, completeness, or timeliness of the information provided. Markets are subject to constant change, and past performance is not a reliable indicator of future results.

Regional Restrictions:

The services offered by Goldalea Capital Ltd. may not be available to all persons or in all countries. It is the responsibility of the investor to ensure that they are authorized to use the services offered.

Please note: This disclaimer is for general information purposes only and does not replace individual legal or tax advice.