Skip to main content

Katapult Hires New Chief Revenue Officer to Lead Revenue Operations and Fuel Next Stage of Company’s Growth

Written by Customer Service on . Posted in Public Companies.

PLANO, Texas, July 19, 2022 (GLOBE NEWSWIRE) — Katapult Holdings, Inc., (NASDAQ:KPLT) a leading lease-to-own platform that integrates with omni-channel retailers and e-commerce platforms to power online shopping for non-prime customers, has hired Reid Bork as the company’s Chief Revenue Officer (“CRO”). He will take charge of enhancing and optimizing Katapult’s customer base and sales team to continue the expansion of the company’s merchant partnerships and overall growth.

In this position, Bork will play a critical role in building and leading the Katapult sales organization, working cross-functionally to develop and drive the end–to–end sales strategy. As CRO, he will define revenue cycles, go-to-market methods and expand the company’s sales team, leveraging analytics and data to drive predictable growth.

“Reid has an established history of growing revenue, serving as a dynamic sales leader and delivering stellar client service,” said Orlando Zayas, CEO of Katapult. “These skills are not only critical in this role, but also complement the overall values of Katapult as we achieve results through commitment, integrity and teamwork. Having Reid as part of our executive leadership team will be a tremendous benefit to Katapult, as well as our partners and customers as we continue our trajectory of growth by adding new merchants to our lease-to-own platform and accelerate our growth with enterprise clients.”

Prior to joining Katapult, Bork was the vice president and general manager at Sezzle, Inc., a high growth buy now pay later provider, where he launched the enterprise business segment, scaled the team from three to over twenty employees, and grew revenues with enterprise clients by 800% in 18 months. As a former senior director at PayPal, Bork led the team of global account executives responsible for PayPal’s largest multinational merchant clients and created strategies to drive critical growth. He earned his MBA from The University of Texas at Austin and his bachelor’s degree from Kansas State University in Spanish and Physical Science.

To keep up with recent announcements, visit Katapult’s News page. To learn more about Katapult, click here.

About Katapult 
Katapult is transforming the world of lease-to-own with transparent lease-purchase plans that flex to meet the needs of the 30% of Americans who are overlooked by traditional credit. With proprietary artificial intelligence (AI) and machine learning (ML) risk-modeling technology, Katapult predicts consumer behavior more accurately than traditional credit scores—providing new paths to ownership for people and new customers for omnichannel retailers. Katapult ensures exceptional experiences with seamless integration, both directly with merchants and through ecommerce platforms, and award-winning customer service. Visit www.katapult.com to learn more.

Investor Inquiries:
Katapult Vice President of Investor Relations
Bill Wright
917-750-0346
bill.wright@katapult.com 

Press Inquiries:
Allison + Partners
908-566-2090
katapult@allisonpr.com

Disclaimer & Cookie Notice

Welcome to GOLDEA services for Professionals

Before you continue, please confirm the following:

Professional advisers only

I am a professional adviser and would like to visit the GOLDEA CAPITAL for Professionals website.

Important Notice for Investors:

The services and products offered by Goldalea Capital Ltd. are intended exclusively for professional market participants as defined by applicable laws and regulations. This typically includes institutional investors, qualified investors, and high-net-worth individuals who have sufficient knowledge, experience, resources, and independence to assess the risks of trading on their own.

No Investment Advice:

The information, analyses, and market data provided are for general information purposes only and do not constitute individual investment advice. They should not be construed as a basis for investment decisions and do not take into account the specific investment objectives, financial situation, or individual needs of any recipient.

High Risks:

Trading in financial instruments is associated with significant risks and may result in the complete loss of the invested capital. Goldalea Capital Ltd. accepts no liability for losses incurred as a result of the use of the information provided or the execution of transactions.

Sole Responsibility:

The decision to invest or not to invest is solely the responsibility of the investor. Investors should obtain comprehensive information about the risks involved before making any investment decision and, if necessary, seek independent advice.

No Guarantees:

Goldalea Capital Ltd. makes no warranties or representations as to the accuracy, completeness, or timeliness of the information provided. Markets are subject to constant change, and past performance is not a reliable indicator of future results.

Regional Restrictions:

The services offered by Goldalea Capital Ltd. may not be available to all persons or in all countries. It is the responsibility of the investor to ensure that they are authorized to use the services offered.

Please note: This disclaimer is for general information purposes only and does not replace individual legal or tax advice.