Skip to main content

From China Trials to Abu Dhabi: FREELANDER 8 Builds Momentum for Global Brand Launch

Written by Customer Service on . Posted in Public Companies.

SHANGHAI, Sept. 09, 2026 (GLOBE NEWSWIRE) — FREELANDER, the British Premium Intelligent All-Terrain Brand, is entering a new chapter with FREELANDER 8. Following extreme high-altitude and safety validation in China, the brand’s first strategic model has officially launched in the Chinese market, securing more than 10,000 orders within 48 hours. Now, FREELANDER 8 embarks on its next milestone, with its international variant set to be presented in Abu Dhabi as FREELANDER advances its entry into the Middle East.

Image 1_Guinness World Record

Before reaching the market, FREELANDER 8 demonstrated its all-terrain capability under extreme high-altitude conditions. The vehicle completed a demanding climbing challenge at an altitude of 6,002.33 metres, earning a Guinness World Records title for the highest altitude achieved in a hybrid car. The record was set in the Xizang Autonomous Region, China, in August 2026, where low oxygen, extreme temperatures and low-grip surfaces tested the vehicle’s stability at the edge of its operating limits. Conducted in low-oxygen, snowy and low-grip conditions, the challenge validated the vehicle’s Intelligent All-Terrain System (i-ATS), featuring nine terrain modes, a virtual central lock, rear electronic limited-slip differential (e-LSD) and dual-chamber air suspension.

Safety was validated through a demanding rollover crash test. After completing multiple consecutive rollovers on a steep outdoor slope, FREELANDER 8 maintained the integrity of its body structure, while the high-voltage system disconnected, the battery recorded no leakage or thermal runaway and the doors remained operable. The vehicle subsequently completed further driving validation, providing another demonstration of its safety engineering in extreme user scenarios. This test is part of FREELANDER’s commitment to global safety and quality standards, under which the model is built to meet global five-star safety standards across multiple global certification programs.

Image 2_Rollover Crash Test

These milestones were followed by FREELANDER 8’s China launch on September 3, which drew strong initial market acceptance of Legend Reborn. Following its China launch, FREELANDER 8 is now preparing for the next stage of its international journey. The Middle East represents a key step in FREELANDER’s global expansion, with the UAE serving as the brand’s first international market. The upcoming FREELANDER Global Brand Launch in Abu Dhabi will introduce the international variant of the FREELANDER 8 to wider audiences, marking another important step forward for the brand’s expansion across the world.

From extreme validation in China to its upcoming arrival in the Middle East, FREELANDER 8 enters its next chapter — a Legend Reborn, built on British Craftsmanship, Smart Confidence and All-Terrain Freedom for Freedom Seekers worldwide.

About FREELANDER

FREELANDER is a British Premium Intelligent All-Terrain brand co-created by Chery and Jaguar Land Rover. JLR leads the design and premium DNA, while Chery brings advanced technology and global top-tier supply chain capabilities. The brand is supported by a strong global foundation, including over 5,000 employees, five strategic hubs, and fully integrated capabilities spanning design, R&D, manufacturing, and global operations.

Vincent CHEN
freelander.international@mychery.com
https://www.cheryinternational.com/

Photos accompanying this announcement are available at:
https://www.globenewswire.com/NewsRoom/AttachmentNg/37b0b31c-df49-49ed-b4e6-083030dd1d56
https://www.globenewswire.com/NewsRoom/AttachmentNg/43b74d0b-85c3-4b3d-8127-d7c9a431736e

Disclaimer & Cookie Notice

Welcome to GOLDEA services for Professionals

Before you continue, please confirm the following:

Professional advisers only

I am a professional adviser and would like to visit the GOLDEA CAPITAL for Professionals website.

Important Notice for Investors:

The services and products offered by Goldalea Capital Ltd. are intended exclusively for professional market participants as defined by applicable laws and regulations. This typically includes institutional investors, qualified investors, and high-net-worth individuals who have sufficient knowledge, experience, resources, and independence to assess the risks of trading on their own.

No Investment Advice:

The information, analyses, and market data provided are for general information purposes only and do not constitute individual investment advice. They should not be construed as a basis for investment decisions and do not take into account the specific investment objectives, financial situation, or individual needs of any recipient.

High Risks:

Trading in financial instruments is associated with significant risks and may result in the complete loss of the invested capital. Goldalea Capital Ltd. accepts no liability for losses incurred as a result of the use of the information provided or the execution of transactions.

Sole Responsibility:

The decision to invest or not to invest is solely the responsibility of the investor. Investors should obtain comprehensive information about the risks involved before making any investment decision and, if necessary, seek independent advice.

No Guarantees:

Goldalea Capital Ltd. makes no warranties or representations as to the accuracy, completeness, or timeliness of the information provided. Markets are subject to constant change, and past performance is not a reliable indicator of future results.

Regional Restrictions:

The services offered by Goldalea Capital Ltd. may not be available to all persons or in all countries. It is the responsibility of the investor to ensure that they are authorized to use the services offered.

Please note: This disclaimer is for general information purposes only and does not replace individual legal or tax advice.