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Feel Foods Applies For “Buy BC” Certification Following Successful Vegan Food Truck Debut

VANCOUVER, British Columbia, Oct. 05, 2021 (GLOBE NEWSWIRE) — FEEL FOODS LTD. (the “Company” or “Feel Foods”) (CSE: “FEEL”) (OTC: “FLLLF”) is pleased to report a successful debut of its Vegan Food Truck at Rocky Point Park in Port Moody, BC on Sunday October 3rd, 2021.

The Feel Foods Truck provided its first direct to consumer engagement and received overwhelming positive feedback, in-person and online on its social media platforms for its Plant-based meat products combined with its recently announced Black Sheep Vegan Cheeze products in “ready to eat” delicious, finished meals including: Plant-based Chicken and Beef burgers with Black Sheep Vegan Cheeze as well as Plant-based Chicken Nuggets and Chicken Strips. Future Feel Foods Truck events and locations will be announced on the Company’s social media prior to each event.

Follow Feel Foods Social Media: Instagram.com/feelfoodsco

A Media Snippet accompanying this announcement is available by clicking on the image or link below:

Image 1: Debut of Vegan Food Truck

In preparation for retail rollout into Western Canada, Feel Foods is completing the design of its retail consumer packaging for grocery and specialty stores as well as direct from its e-commerce website to launch shortly.

The Company has also applied for “Buy BC” certification that assists in increasing sales in local BC markets and an effective way to communicate to consumers that a product is produced locally. Buy BC provides a trusted symbol to retailers and consumers to look for and identify products that are made in BC.

A Media Snippet accompanying this announcement is available by clicking on the image or link below:

Image 2: Buy BC

Benefits of Becoming a Buy BC Certified Product

Expand market share and sales: Adding a Buy BC logo to your product packaging helps consumers to easily identify and purchase local products. Our research shows that B.C. consumers are looking for local products, and that a B.C. identifier can help them make informed purchasing decisions.

Increase exposure: Your business and products will be promoted through a province-wide marketing and promotional campaign, which includes increased exposure through print, digital and social media channels.

Build consumer awareness and appreciation for your products: Consumers feel good about supporting B.C. farmers, producers and the economy. The Buy BC logo gives consumers confidence that your products are grown, processed or made right here in British Columbia.

“The Debut of our Feel Foods Truck was a great success and significantly increased the Company’s local presence. Feel Foods received positive feedback and numerous positive comments on our social media platforms. Food Truck participants experienced our stand-alone products as well as a finished, ready to eat plant-based meals that combined our plant-based chicken and beef patties with our Black Sheep Vegan Cheezes,” states Feel Foods CEO David Greenway. “As the company continues to grow, both organically and by way of acquisitions into new verticals we plan to add new and innovative offerings to our plant-based lineup while expanding our logistical and direct to consumer presence for everybody looking to introduce a plant-based lifestyle without compromise.”

The plant-based food market is expected to grow at a CAGR of 11.9% from 2020 to 2027 to reach $74.2 billion by 2027.* The growth of this market is mainly attributed to the factors such as increasing incidence of intolerance for animal protein, growing urbanization with new consumer aspirations, increasing vegan population, and significant venture investments in this sector.*

About Feel Foods Ltd.

FEEL is an agri-food holdings company focused on innovative products and technologies in the food services industry including its wholly owned BE Good plant-based foods line of plant-based chicken, pork and beef products as well as is currently investing in the research and development of keto-friendly plant-based candy products.

Company Contact:
Mr. Joel T Warawa
Corporate Communications
E-mail: info@feelfoodsco.com
Website: www.feelfoodsco.com
Social: Instagram.com/feelfoodsco
Phone: 604-235-0010

Statistics Reference: * https://www.prnewswire.com/news-releases/global-plant-based-food-market-report-2020-2027-rising-industry-concentration-with-growth-in-mergers-and-acquisitions-in-the-plant-based-products-space-301268737.html

Disclaimer for Forward-Looking Information

Certain statements in this release are forward-looking statements, which reflect the expectations of management regarding the Company. Forward-looking statements consist of statements that are not purely historical, including any statements regarding beliefs, plans, expectations or intentions regarding the future, including with respect to: the entry of the Consulting Agreements, the completion of the Acquisition and the acceptance of the Acquisition and terms thereof by the CSE, and Feel Foods’ ability to finance and achieve North American-wide expansion of Black Sheep’s products. Such statements are subject to risks and uncertainties that may cause actual results, performance or developments to differ materially from those contained in the statements, including risks related to factors beyond the control of the Company. The risks include the following: the unknown magnitude and duration of the effects of the COVID-19 pandemic, the inability of Feel Foods to close the Acquisition and other risks that are customary to transactions of this nature. There can be no assurance that any forward-looking information will prove to be accurate, as actual results and future events could differ materially from those anticipated in such statements. Accordingly, the reader should not place any undue reliance on forward-looking information or statements. Feel Foods undertakes no obligation to update forward-looking information or statements, other than as required by applicable law.

This press release is not an offer of the securities for sale in the United States. The securities have not been registered under the U.S. Securities Act of 1933, as amended, and may not be offered or sold in the United States absent registration or an exemption from registration. This press release shall not constitute an offer to sell or the solicitation of an offer to buy nor shall there be any sale of the securities in any state in which such offer, solicitation or sale would be unlawful.

The CSE (operated by CNSX Markets Inc.) has neither approved nor disapproved of the contents of this press release.

 

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