Skip to main content

Bango Platform deployed by T-Mobile to deliver third-party products and services to customers

Written by Customer Service on . Posted in Public Companies.

CAMBRIDGE, United Kingdom, April 19, 2022 (GLOBE NEWSWIRE) — Bango (AIM:BGO, OTCQX: BGOPF), the data-driven commerce company, today announces a new agreement to support T-Mobile US third-party services and offers for customers with the Bango Platform. Bango enables T-Mobile to rapidly and cost effectively scale-up value-added-service offerings, giving customers choice and value across a growing range of subscription products and services. With this new agreement, a majority of US telco customers will now be served through Bango technology.

By standardizing on the Bango Platform, telcos are able to offer a wide variety of digital products and services to their customers. Customers benefit from a choice of products that can be easily selected, managed and enjoyed through their wireless provider. Bango technology provides fast time-to-market, higher conversion of promotional offers, and powerful merchandizing tools that attract new customers and keep existing subscribers happy and engaged.

“T-Mobile changed the wireless industry by putting customers first, and we are delighted to partner with a true innovator in the telecoms world to help them deliver even more customer benefit,” said Paul Larbey, Bango CEO. “By providing a powerful platform for offers and bundles, Bango enables telcos to build strong merchant relationships that increase customer engagement.”

Guillermo Escofet, principal analyst at global media research company Omdia, said, “Telcos want to deliver go-to platforms for all things digital for their customers. Bundling compelling third-party digital media and lifestyle services with their customers’ subscription plans is an effective way of differentiating. For telcos wanting to smoothly partner with a wide array of digital media brands – and for digital media brands wanting to partner with different telcos across different territories – it has become essential to use the services of platforms like Bango.”

Contact Details:

Bango PLC
Tel. +44 1223 617387
E. investors@bango.com
Anil Malhotra, CMO
Rebecca Jamieson, IR

About Bango

The world’s largest online merchants, including Amazon, Google and Microsoft, use Bango technology to acquire more paying users. 

Bango has developed unique purchase behavior technology that enables millions more users to buy the products and services they want, using innovative methods of payment including carrier billing, digital wallets and subscription bundling. Bango harnesses this purchase activity into valuable marketing segments, called Bango Audiences. Merchants use these audiences to target their marketing at paying customers based on their purchase behavior. Better targeting increases spend through the Bango payments business, in turn generating more data insights, creating a powerful virtuous circle that drives continuous growth. Everyone connected to the Bango Platform thrives as the virtuous circle grows. 

Bango, the technology behind every payment choice. For more information, visit www.bangoinvestor.com 

Disclaimer & Cookie Notice

Welcome to GOLDEA services for Professionals

Before you continue, please confirm the following:

Professional advisers only

I am a professional adviser and would like to visit the GOLDEA CAPITAL for Professionals website.

Important Notice for Investors:

The services and products offered by Goldalea Capital Ltd. are intended exclusively for professional market participants as defined by applicable laws and regulations. This typically includes institutional investors, qualified investors, and high-net-worth individuals who have sufficient knowledge, experience, resources, and independence to assess the risks of trading on their own.

No Investment Advice:

The information, analyses, and market data provided are for general information purposes only and do not constitute individual investment advice. They should not be construed as a basis for investment decisions and do not take into account the specific investment objectives, financial situation, or individual needs of any recipient.

High Risks:

Trading in financial instruments is associated with significant risks and may result in the complete loss of the invested capital. Goldalea Capital Ltd. accepts no liability for losses incurred as a result of the use of the information provided or the execution of transactions.

Sole Responsibility:

The decision to invest or not to invest is solely the responsibility of the investor. Investors should obtain comprehensive information about the risks involved before making any investment decision and, if necessary, seek independent advice.

No Guarantees:

Goldalea Capital Ltd. makes no warranties or representations as to the accuracy, completeness, or timeliness of the information provided. Markets are subject to constant change, and past performance is not a reliable indicator of future results.

Regional Restrictions:

The services offered by Goldalea Capital Ltd. may not be available to all persons or in all countries. It is the responsibility of the investor to ensure that they are authorized to use the services offered.

Please note: This disclaimer is for general information purposes only and does not replace individual legal or tax advice.