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Cheer Holding Announces Fiscal Year 2025 Financial Results

BEIJING, March 23, 2026 (GLOBE NEWSWIRE) — Cheer Holding, Inc. (NASDAQ: CHR) (“Cheer Holding” or the “Company”), a leading provider of advanced mobile internet infrastructure and platform services, today announced its financial results for the fiscal year ended December 31, 2025. The Company’s Annual Report on Form 20-F was filed with the U.S. Securities and Exchange Commission on March 20, 2026.

Management Commentary

“We are pleased to report another year of solid financial performance, driven by continued momentum across our CHEERS ecosystem,” said Mr. Bing Zhang, Chairman and Chief Executive Officer of Cheer Holding. “Revenue growth was supported by new customer contributions, while we continued to advance our strategic focus on artificial intelligence and have begun laying the groundwork for overseas expansion. With a strong balance sheet, we remain well-positioned to execute our long-term vision of becoming a global leader in AI-powered digital ecosystems.”

Financial Highlights For The Year Ended December 31, 2025

  • Total revenues increased by 1.1% to $148.8 million, compared to $147.2 million in 2024.
  • Income from operations increased by 2.7% to $26.3 million, compared to $25.6 million in 2024.
  • Net income attributable to Cheer Holding’s shareholders was $25.6 million, compared to $26.0 million in the prior year.
  • Cash and cash equivalents stood at $242.1 million as of December 31, 2025, up from $197.7 million at the end of 2024.

Operational Highlights

  • As of December 31, 2025, cumulative app downloads across the Company’s platforms reached 550 million, representing a 5.0% increase from 523.3 million as of December 31, 2024.
  • The Company has initiated a strategic pivot toward global markets, with a dedicated AI portrait and video product line anticipated to begin beta testing in the second quarter of 2026.

About Cheer Holding, Inc.

Cheer Holding is a leading provider of next-generation mobile internet infrastructure and platform services in China. The Company operates a comprehensive digital ecosystem integrating platforms, applications, technology, and industry, with a focus on AI-driven content creation, e-commerce, and metaverse development. For more information, please visit ir.gsmg.co.

Safe Harbor Statement

Certain statements in this announcement are forward-looking statements. These forward-looking statements involve known and unknown risks and uncertainties and are based on current expectations and projections about future events and financial trends that the Company believes may affect its financial condition, results of operations, business strategy and financial needs. Investors can identify these forward-looking statements by words or phrases such as “may,” “will,” “expect,” “anticipate,” “aim,” “estimate,” “intend,” “plan,” “believe,” “potential,” “continue,” “is/are likely to” or other similar expressions. These forward-looking statements include, but are not limited to, our success in our artificial intelligence initiatives, changes or other circumstances that could affect the Company’s ability to continue successful development and launch of global expansion, artificial intelligence initiatives and technology infrastructure; the possibility that the Company may not succeed in developing its new lines of businesses due to, among other things, changes in the business environment and technological developments, competition, changes in regulation, or other economic and policy factors; the possibility that the Company’s new lines of business may be adversely affected by other economic, business, and/or competitive factors, or that the Company will be able to continue to have its Class A ordinary shares listed on The Nasdaq Capital Market. In addition, the Company is subject to a number of risks and uncertainties set forth in documents filed by the Company with the Securities and Exchange Commission from time to time, including the Company’s latest Annual Report on Form 20-F filed with the SEC on March 20, 2026. The Company undertakes no obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise, except as required by applicable law. Such information speaks only as of the date of this release.

For investor and media inquiries, please contact:

James Li
Email: ir@gsmg.co 
Tel: +86 10 6778 2900 (CN)

CHEER HOLDING, INC.
CONSOLIDATED BALANCE SHEETS
(In U.S. dollars in thousands, except share and per share data)
 
  As of December 31, 
  2025  2024 
Assets      
Current assets:      
Cash and cash equivalents $242,082  $197,660 
Accounts receivable, net  79,681   77,074 
Prepayment and other current assets, net  44,822   30,834 
Total current assets  366,585   305,568 
         
Property, plant and equipment, net  17   33 
Intangible assets, net  34,734   40,531 
Deferred tax assets     72 
Unamortized produced content, net  17   16 
Right-of-use assets  261   371 
Other non-current assets  77    
Total non-current assets  35,106   41,023 
TOTAL ASSETS $401,691  $346,591 
         
Liabilities and Shareholders’Equity        
Current liabilities:        
Short-term bank loans $6,435  $9,590 
Accounts payable  2,744   2,039 
Contract liabilities  1   27 
Accrued liabilities and other payables  444   1,941 
Due to related parties  2,753   1,100 
Other taxes payable  19,285   25,095 
Lease liabilities current  127   109 
Total current liabilities  31,789   39,901 
         
Long-term bank loan     1,370 
Lease liabilities non-current  134   250 
Total non-current liabilities  134   1,620 
TOTAL LIABILITIES $31,923  $41,521 
         
Shareholders’ Equity        
Preferred shares (par value of $0.0001 per share; 2,000,000 shares authorized as of December 31, 2025 and 2024; nil and nil shares issued and outstanding as of December 31, 2025 and 2024, respectively) $  $ 
Class A Ordinary shares (par value of $0.05 per share; 500,000,000 shares and 200,000,000 authorized as of December 31, 2025 and 2024, respectively; 4,686,248 and 205,711 shares issued and outstanding as of December 31, 2025 and 2024, respectively)*  234   10 
Class B Ordinary shares (par value of $0.001 per share; 500,000 shares authorized as of December 31, 2025 and 2024; 500,000 and 500,000 shares issued and outstanding as of December 31, 2025 and 2024, respectively)      
Additional paid-in capital  137,734   113,485 
Statutory reserve  1,411   1,411 
Retained earnings  232,745   207,128 
Accumulated other comprehensive loss  (2,441)  (17,041)
TOTAL CHEER HOLDING, INC SHAREHOLDERS’ EQUITY  369,683   304,993 
Non-controlling interest  85   77 
TOTAL SHAREHOLDERS’ EQUITY  369,768   305,070 
TOTAL LIABILITIES AND SHAREHOLDERS’ EQUITY $401,691  $346,591 

 *The shares and per share information are presented on a retroactive basis to reflect the share consolidation of Class A at a ratio of one-for-fiftieth (50) effective on December 22, 2025.

CHEER HOLDING, INC.
CONSOLIDATED STATEMENTS OF INCOME AND COMPREHENSIVE INCOME
(In U.S. dollars in thousands, except share and per share data)
 
  For the Years Ended December 31, 
  2025  2024  2023 
          
Revenues $148,835  $147,196  $152,327 
             
Operating expenses:            
Cost of revenues  (43,209)  (39,388)  (39,549)
Selling and marketing  (69,441)  (75,289)  (76,200)
General and administrative  (4,724)  (3,499)  (5,658)
Research and development  (5,173)  (3,428)  (1,635)
Total operating expenses  (122,547)  (121,604)  (123,042)
             
Income from operations  26,288   25,592   29,285 
             
Other income (expenses):            
Interest income, net  69   262   3 
Change in fair value of warrant liability        86 
Other (expenses) income, net  (663)  80   1,215 
Total other (expenses) income  (594)  342   1,304 
             
Income before income tax  25,694   25,934   30,589 
Income tax (expense) benefit  (73)  34   (61)
Net income  25,621   25,968   30,528 
Less: net gain attributable to non-controlling interest  4   2   51 
Net income attributable to Cheer Holding, Inc.’s shareholders $25,617  $25,966  $30,477 
             
Other comprehensive gain (loss)            
Unrealized foreign currency translation gain (loss)  14,604   (8,175)  (2,233)
Comprehensive income  40,225   17,793   28,295 
Less: comprehensive gain (loss) attributable to non-controlling interests  8   (1)  3 
Comprehensive income attributable to Cheer Holding, Inc.’s shareholders $40,217  $17,794  $28,292 
             
Earnings per ordinary share            
Basic and dilutive* $24.07  $125.72  $150.31 
             
Weighted average shares used in calculating earnings per ordinary share            
Basic and dilutive*  1,064,433   206,544   172,750 

 *The shares and per share information are presented on a retroactive basis to reflect the share consolidation of Class A at a ratio of one-for-fiftieth (50) effective on December 22, 2025.

CHEER HOLDING, INC.
CONSOLIDATED STATEMENTS OF CASH FLOWS
(In U.S. dollars in thousands)
 
  For the Years Ended December 31, 
  2025  2024  2023 
CASH FLOWS FROM OPERATING ACTIVITIES:         
Net income $25,621  $25,968  $30,528 
Adjustments to reconcile net income to net cash provided by operating activities:            
(Reversal of provision) provision for credit losses  (2,939)  (20)  2,096 
Provision for unamortized produced content        112 
Depreciation and amortization  6,882   3,781   3,385 
Impairment of intangible assets  1,199       
Amortization of right-of-use assets  122   41   394 
Loss from early termination of right-of-use assets     15    
Deferred income tax expense (benefits)  73   (33)  63 
Share based compensation for employees  3,429   1,745    
Written off of property and equipment  11   2   2 
Amortization of loan origination fees     10   16 
Change in fair value of warrant liability        (86)
Income from waive of other payables  (22)  (156)   
Changes in assets and liabilities            
Accounts receivable  1,538   1,924   15,205 
Prepayment and other current assets  (10,218)  (514)  (22,270)
Unamortized produced content     (16)  682 
Accounts payable  599   (7,402)  3,325 
Contract liabilities  (26)  (101)  (14)
Accrued liabilities and other payables  (1,497)     (370)
Other taxes payable  (6,722)  (2,347)  9,477 
Lease liabilities  (111)  (22)  (371)
Net cash provided by operating activities  17,939   22,875   42,174 
             
CASH FLOWS FROM INVESTING ACTIVITIES:            
Purchase of property, plant and equipment     (1)  (3)
Purchase of intangible assets  (709)  (24,861)   
Net cash used in investing activities  (709)  (24,862)  (3)
             
CASH FLOWS FROM FINANCING ACTIVITIES:            
Proceeds from short-term bank loans  7,652   12,507   4,660 
Repayments of short-term bank loans  (12,522)  (6,949)  (4,802)
Proceeds from long-term bank loans        1,412 
Payment of loan origination fees     (32)  (58)
Contribution (withdrawal of) from shareholders     5,525   (791)
Borrowings from related parties  1,650      1,600 
Repayments to related parties     (500)   
Proceeds from issuance of ordinary shares in connection with a private placement  21,044      80,000 
Net cash provided by financing activities  17,824   10,551   82,021 
             
Effect of exchange rate changes  9,368   (5,429)  (149)
             
Net increase in cash and cash equivalents  44,422   3,135   124,043 
Cash and cash equivalents, at beginning of year  197,660   194,525   70,482 
Cash and cash equivalents, at end of year $242,082  $197,660  $194,525 
             
SUPPLEMENTAL DISCLOSURE OF CASH FLOW INFORMATION:            
Interests paid $366  $325  $271 
Income tax paid $  $  $ 
             
SUPPLEMENTAL DISCLOSURE OF NON-CASH FLOW INFORMATION:            
Acquisition of intangible assets from prepayments $14,390  $4,464  $4,464 
Right-of-use assets obtained in exchange for operating lease liabilities $  $385  $ 

  

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