Skip to main content

Synergy CHC Corp. (NASDAQ: SNYR) Partners with AlaBev to Launch FOCUSfactor® Beverages in 5,000+ Retail Outlets Across Alabama

Written by Customer Service on . Posted in Public Companies.

WESTBROOK, Maine, Sept. 17, 2025 (GLOBE NEWSWIRE) — Synergy CHC Corp. (NASDAQ: SNYR), a leading consumer health and wellness company, today announced a strategic distribution partnership with AlaBev, one of the Southeast’s premier beverage distributors, to expand retail availability of its flagship FOCUSfactor® Focus + Energy functional beverage line and brain-health energy shots.

Under this agreement, AlaBev will distribute FOCUSfactor products to more than 5,000 grocery, convenience, and specialty retailers across Alabama, making the clinically supported cognitive performance brand widely accessible to consumers seeking clean, science-backed energy and focus solutions.

AlaBev: A Century of Distribution Strength

With nearly 120 years of experience and three strategically located warehouses, AlaBev has built a reputation as a trusted direct-store-delivery (DSD) distributor, partnering with global and emerging brands to deliver exceptional retail execution across the Southeast. By leveraging AlaBev’s long-standing retail relationships, Synergy CHC is positioned to accelerate market penetration in one of the nation’s fastest-growing wellness and functional beverage markets.

Synergy CHC Expands FOCUSfactor® Nationwide

The AlaBev partnership represents a significant milestone in Synergy’s Southeast expansion strategy, building on momentum as FOCUSfactor® beverages and shots gain traction with health-conscious consumers, athletes, and professionals seeking performance-driven brain health products. This announcement comes as functional beverages continue to outpace traditional energy drinks, driven by growing consumer demand for nootropic ingredients, natural focus boosters, and cognitive health support.

Jack Ross, CEO of Synergy CHC Corp., commented: “AlaBev is a proven distributor with deep roots in Alabama, a stellar reputation for execution, and a strong track record of scaling brands across the Southeast. Their reach and operational expertise make them an ideal partner to accelerate FOCUSfactor’s growth in this important market. This partnership ensures Alabama consumers will gain easier access to our beverages and shots designed to deliver mental clarity, sustained energy, and overall cognitive performance—benefits that align perfectly with today’s wellness-driven lifestyle.”

Michael Silinsky, CFO of AlaBev, added: “FOCUSfactor®” is a brand that stands out in the rapidly growing functional beverage category, and we’re excited to bring its unique focus-and-energy benefits to retail partners across Alabama. AlaBev’s mission has always been to connect consumers with innovative, high-quality products, and this collaboration with Synergy is a natural fit. Together, we look forward to building FOCUSfactor into a household name across our state.”

Driving Market Awareness and Shareholder Value

The new distribution agreement underscores Synergy’s commitment to expanding its functional beverage business through targeted regional partnerships that deliver brand awareness, sales growth, and shareholder value. With AlaBev’s deep market expertise and Synergy’s portfolio of science-backed wellness brands, FOCUSfactor® is well positioned for a strong debut across Alabama.

With momentum building in multiple geographies and product categories, the company expects to announce additional retail wins, new distribution deals, and market expansion updates in the months ahead.

About Synergy CHC Corp.

Synergy CHC Corp. develops and markets consumer health and wellness products, led by its flagship brands FOCUSfactor® and Flat Tummy®. FOCUSfactor®, a clinically studied brain health supplement and functional beverage line with a 25-year legacy, enjoys established distribution in the U.S., Canada, and the U.K. through major retailers including Costco, Walmart, Amazon, BJ’s, and Walgreens, among others. The brand continues to accelerate growth, penetrating new markets both domestically and internationally, with recent retail wins across mass, grocery, pharmacy, convenience, and wholesale channels poised to drive meaningful gains in late 2025. Flat Tummy® complements Synergy’s portfolio as a lifestyle brand focused on women’s wellness and weight management.

Investor Relations
Gateway Group
Cody Slach, Greg Robles
949.574.3860
SNYR@gateway-grp.com

Disclaimer & Cookie Notice

Welcome to GOLDEA services for Professionals

Before you continue, please confirm the following:

Professional advisers only

I am a professional adviser and would like to visit the GOLDEA CAPITAL for Professionals website.

Important Notice for Investors:

The services and products offered by Goldalea Capital Ltd. are intended exclusively for professional market participants as defined by applicable laws and regulations. This typically includes institutional investors, qualified investors, and high-net-worth individuals who have sufficient knowledge, experience, resources, and independence to assess the risks of trading on their own.

No Investment Advice:

The information, analyses, and market data provided are for general information purposes only and do not constitute individual investment advice. They should not be construed as a basis for investment decisions and do not take into account the specific investment objectives, financial situation, or individual needs of any recipient.

High Risks:

Trading in financial instruments is associated with significant risks and may result in the complete loss of the invested capital. Goldalea Capital Ltd. accepts no liability for losses incurred as a result of the use of the information provided or the execution of transactions.

Sole Responsibility:

The decision to invest or not to invest is solely the responsibility of the investor. Investors should obtain comprehensive information about the risks involved before making any investment decision and, if necessary, seek independent advice.

No Guarantees:

Goldalea Capital Ltd. makes no warranties or representations as to the accuracy, completeness, or timeliness of the information provided. Markets are subject to constant change, and past performance is not a reliable indicator of future results.

Regional Restrictions:

The services offered by Goldalea Capital Ltd. may not be available to all persons or in all countries. It is the responsibility of the investor to ensure that they are authorized to use the services offered.

Please note: This disclaimer is for general information purposes only and does not replace individual legal or tax advice.